For Immediate Release

June 14, 2011

As Economy Further Impacts Young People, “Generation Opportunity” Takes Flight to Educate & Organize Them on Current Issues


Matthew Faraci
202-997-1636 | Email
June 14, 2011

Announces with Over 600,000 Facebook Fans and Growing; New poll conducted by the polling company Inc./WomanTrend shows 77% of 18 – 29 year olds either have or will delay a major life change or purchase due to economic factors.

A new national organization aimed at giving a voice to 18 – 29 year olds, known as “Millennials,” has entered the national stage. Generation Opportunity is a non-profit, non-partisan organization that seeks to engage everyone from young adults, early career professionals, college students, young mothers and fathers, construction workers, current service men and women, veterans, entrepreneurs and all Americans who find themselves dissatisfied with the status quo and willing to create a better tomorrow.

Generation Opportunity announced its first communications platform – “Being American,” a Facebook page that has already amassed a fan base of over 600,000. The page posts links to relevant articles and reports from sources ranging from the federal General Accountability Office, The New York Times, The Washington Post, The Brookings Institution, The Wall Street Journal, The Huffington Post and The Heritage Foundation.

“Young people remain optimistic, but they know first-hand the impacts of the stagnant economy – jobs remain scarce, gas prices are on the rise and the national debt level and federal spending continue to grow. This demographic is not interested in sitting patiently. They want to be engaged in their futures and the future of the nation,” said Paul T. Conway, President of Generation Opportunity. “We will be very active in a variety of forums – in addition to a significant social media component, we will facilitate local and state town halls and events, neighborhood organizing events and national conference calls to connect activists.”

Generation Opportunity commissioned a poll with the polling company, inc./WomanTrend (April 16 – 22, 2011, +/- 4% margin of error) and highlights some of the results below. Kellyanne Conway, President and CEO of the firm characterized the findings as “unique and eye-opening, revealing a concerned but engaged generation of political free agents. They are looking for solutions and specifics from leaders they feel do not always understand or listen to them. The economy is impacting their lives in a pretty direct way; student loan debt is a guarantee; a job, not so much.”

  •     77% either have or will delay a major life change or purchase due to economic factors (44% delay buying a home, 28% delay saving for retirement, 27% delay paying off student loans or other debt. 27% delay going back to school/getting more education or training; 26% delay changing jobs/cities. 23% delay starting a family; 18% say delay getting married)
  •     76% would like to see federal spending reduced
  •     69% said the federal government, not others, should make sacrifices right now
  •     69% say the current leadership in Washington fails to serve the younger generation
  •     Just 31% of 18 – 29 year olds approve of the President’s handling of youth unemployment

Paul Conway added, “Young people have a long history of involvement in the democratic process – and we expect that will continue to grow. This is just the beginning of an aggressive effort to organize on the principles and issues that impact their futures.”

Read about Generation Opportunity here and visit “Being American” on Facebook by clicking here.